Some project or activity-related terms are extremely important and have a real economic value for the company. They will be central to your search engine visibility strategy. Your website will be at the top of the organic search results. This webmarketing strategy allows you to increase your web presence and website visibility.
A service, in general, lasts several months or even years and is divided into stages. We prioritise our actions based on your seasonality, your goals, and the positioning opportunities we discover.
First and foremost, we audit your site, the sites of your competitors, and the difficulty of positioning yourself where you want to be. Then we concentrate on improving the existing tools and editorial content. Finally, we work on the creation of high-quality semantic content, keeping your website healthy and constantly on the lookout for quality backlinks. Here’s a rundown of the SEO consultant’s responsibilities.
Each client’s issue is unique. The cost is determined by the division of labour between our agency and your team, the current situation, your goals, and the competition. However, because the work is spread out over several months, you don’t have to spend a large sum of money all at once. Contact us here and we’ll get back to you within 72 hours with a proposal.
If our agency works on the positioning of your pages on various keywords and fails to position you as promised within the time frame of our mission, we will continue until the goal is met.
The cost models for paid and natural search are not the same. Paid search is a quick and efficient way to get high-quality traffic by paying for each click on your ad. Google Ads, formerly Google Adwords, is the world’s most popular ad network. You can also use social media to run pay-per-click campaigns.
In the medium to long term, the latter is a very profitable solution. The latter provides a higher return on investment but takes longer to produce initial results.
SEO’s return on investment is relatively simple to calculate. It is also possible to forecast a portion of your future traffic and, of course, calculate the role of SEO in generating revenue and commercial opportunities.
Free tools like Google Analytics will allow you to track conversions on your website and attribute them to different communication channels in order to assess the profitability of each.
You can also read our article on calculating the return on investment of SEO to learn more.
A search engine optimization agency will usually start by performing a seo audit. This type of service enables the SEO agency to assess the work to be done and recommend a good task distribution for the regular creation of optimised content between the advertiser and the service provider.
This is the first step in developing an effective SEO strategy aimed at achieving predictable results. It will also allow you to assess your contact’s expertise and precisely calibrate your schedule.