UX design agency: learn more about our responsibilities
What exactly is user experience design?
Why is it important to collaborate with a UX design agency?
What is the distinction between UX and UI?
What are the goals of user experience design?
How can a good user experience be created?
What is the distinction between UX and UI?
The term UX Design (User Experience) refers to the collection of emotions that a user may feel in response to a given interface, whether it is a website, a mobile application, or any other everyday object.
A UX Designer (user experience designer) is thus someone whose job it is to imagine and design user journeys that elicit emotion in order to make web (or other) navigation more simple, desirable, intuitive, and quick.
Working on UX design entails focusing on:
- Interaction between Humans and Computers (HCI)
- The usability (user-friendliness)
- The information architecture
- The interaction design
- Factors of human nature
The user interface (UI) refers to the visual aspects of a website or application. The goal of UI design is to provide the user with a visually appealing and easy-to-use interface. A good user interface necessitates making wise graphic choices and incorporating visually appealing elements.
The UI Designer is in charge of improving the user interface. Its goal is to make online navigation more simple and intuitive. It must also adhere to design guidelines while maintaining the brand’s identity. The work on the user interface is a byproduct of the work on the user experience.
Focus on UI Design means :
- Creating or modifying visual identity elements such as logos, colours, typography, and so on.
- Possessing content elements: hierarchy, coherence
- Designing interactions: effects, micro-animations, and so on
- Apply ergonomic principles such as reading sense, colour vision, and so on.